Want more sales? Let us advertise your business on Google.
Paid search (search engine marketing, aka Google Ads/Adwords), is one of the most powerful ways to drive new leads and customers to your business.
Running paid traffic is a multi-faceted marketing effort and should not be approached with a light-hearted attempt.
Not too get dark about it, but if you don't know what you're doing, you will likely fail.
Just poll some of your fellow entrepreneurs and see how many of them say "I tried Google Ads and it didn't work."
If it really didn't work, would Google pull in over $61 BILLION a year from advertising?
If it didn't work, businesses wouldn't invest in it.
SEM / PPC (pay per click) does work, you just have to know how to WORK IT.
Lucky for you, we do.
Here's how we can put your Google Ads campaigns on the right track for the ROI you need.
Advanced PPC Optimization Strategy
Proper campaign optimization is a crucial key to success. That’s why we use our multi-step, strategic laser target process on every single campaign to deliver maximum ROI.
1. Campaign Design & Pre-Optimization
We expertly design your campaigns and use our unique pre-optimization process to launch ahead of the curve. This smart strategy saves you money right out of the gate.
2. Search Term Optimization
In our second phase of optimization, we continue to refine campaigns and ensure that we’re only advertising on qualified traffic.
3. Traffic Sculpting
As we get more data, we break out adgroups and hone in on target prospects. This not only increases CTR (click-through rate) but lowers CPC (cost per click).
4. Performance Optimization
After we get enough clicks and time, we can tell what keywords prove out and what to cut. We optimize campaign performance.
5. Scale
As we find more winning combinations, the testing never stops. We keep rotating ad copy until the new contender beats the winner, which means your ads are getting better all the time. This allows you to scale your campaigns at the highest ROI.
Are Managed Google Ads Right For Me?
PPC is best suited for:
1. Businesses who are already generating consistent sales
If you are not getting consistent sales, you should use organic or free methods to confirm product-market fit before trying to scale with PPC.
2. Businesses that can spend a minimum of $1,000 per month in Adspend
In order to get enough data, you need to spend enough.
3. Businesses that can commit to at least 3 months.
The launch phase of a campaign is the most important as we find the keywords that are converting and optimize the campaigns. Although we have no contracts, you’ll want to stick around for at least 3 months so we can hone in the campaigns.
What It Looks Like To Work With Enotto to Manage Your Google PPC
Step 1
Set Your Goals
What results would you like to see from your Google Search ads? If you're not sure, we work with you to figure that out and help you set a budget that meets YOUR goals.
Step 2
Onboarding
During your onboarding, you’ll grant us access to your Google Ads account, or you can create a new account. We’ll also gather the necessary information from you about your business.
Step 3
Campaign Crafting
We’ll design your campaigns including keyword research, ad copy creation, landing page creation, tracking, and more.
Step 4
Campaign Launch
We’ll launch your campaigns and start monitoring results. With Google Ads, there is a slight delay before traffic can start pouring in (this is the unofficial "ramp-up" period for Google).
Step 5
Results-Focused Optimization
The start of your campaign is critical as we gather data. Our unique, multi-stage optimization process ensures your campaigns are producing at optimal levels at all times.
Step 6
Ongoing Optimization & Scale
We monitor and adjust your Google Ad campaigns in order to make sure you're hitting your business goals. From Clicks to CPA, we're looking and working on ways to maximize your ROI.
Manged PPC Pricing
Sounds great, but how much will it cost for us to drive all this new business to you, right?
| $1,000 - $2,499 | $600 |
| $2,500 - $4,999 | $750 |
| $5,000 - $7,499 | $1,150 |
| $7,500 - $9,999 | $1,500 |
| $10,000 - $14,999 | $1,800 |
| $15,000 - $19,999 | $2,350 |
| $20,000 - $24,999 | $2,850 |
| $25,000 - $29,999 | $3,600 |
| $30,000+ | 12% of Ad Spend |
Required 1-Time Set Up Fee: $350
Note: Ad Spend is paid directly to Google.
Enotto only collects the management fee.